Every entrepreneur faces the same dilemma at some point on their journey. The point where growth has slowed or stagnated and you know you need to do something big to jump start it. With limited time and money you can be like a deer in headlights and end up not doing anything. Don’t let that… Continue reading Reach more customers with these five free tools
Category: marketing
Your B2B value proposition (there is only one)
The first step in any marketing plan is defining your value proposition. What are you promising to your customers? It has to improve their life in some way. Without clearly defining your value proposition your marketing efforts will fail. (Really you should define your value proposition way before you start marketing–you should do it before… Continue reading Your B2B value proposition (there is only one)